Social Marketing - buy your own product

What is Social Marketing

• Exchanging of manufacturing products of SHG / JLG units.
• Products are brought to a common marketing place arranged by WOMAN-NGO.
• Exhibit the products, prices, quality.
• Take orders for the products.
• Supply the products within the specified period

Social Marketing-jointly we achieve

Social Marketing-best marketing strategy

• Networking helps lot of SHG / JLG groups.
• Its leads to be a healthy competition among the SHG / JLG groups.
• It also helps the members to perform as a group.
• WOMAN identifies the product manufactured by the SHG / JLG group's members.
• Gives more encouragement to strengthen them.

Who can be a Networking(Social Marketing) member

• SHG / JLG - Producing group or selling group can be a member.
• The member ship fee is Rs. 500/-per group.

WOMAN Coordinates in

• Arrange for Marketing
• Check the Quality
• Fix the Price
• Arrange for the smooth supply
• Arrange loan for SHGs / JLGs

How the Payment take Place

The producing group sells their product to selling group every week 70% of the price on the product will be paid immediately 30% on every month end.